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Karter Capital Advisors

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Our team

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Alex Richardson

Managing Director


Alex has 20 years of experience in building value in enterprise, high-growth and start-up technology companies. Alex is adept at creating deals, scalable technology processes, recruiting and partner/customer leverage that consistently bring the organization to its next level of financial success.

As CEO and Founder of Netkey, Inc. Alex pioneered the development of a new enterprise software market for the management of self-service devices. Alex led the team to raise over $20 Million in venture financing to fund the company's operation.
He established Netkey's software development center, its operational
management team, recruited both its Board and Advisory Board of Directors, and established its worldwide direct and indirect sales organization. He also established the company's IP (Intellectual Property) program. Alex is co-holder of two multi-channel tech patents.

Alex's team also won over 40 industry awards. Alex regularly publishes articles that explore new ways for Retail Marketing executives to use ecommerce technology in the battle for the last aisle. Alex has an MBA from Yale University and a BA in both Physics and Economics from Connecticut College.

Alex Richardson, Retail Industry Leader, Joins Experticity's Board of Advisors Providing Strategic Guidance and Product Expertise to Surging Retail Technology Upstart


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